Free Liquor, Wine & Beer TastingsThat's correct, even liquor!
Ron de Jeremy Rum
What can we say about Ron Jeremy that you don’t already know?
The hardest working man in entertainment stopped by our free tasting room to promote his new adult rum: Ron de Jeremy!
Veved Ice Vodka
The beautiful girls of Veved Ice Vodka came by our free tasting room to promote their newest ultra-premium vodka.
Jack Daniel's Sinatra
A truly one of a kind, limited edition bottling of Jack Daniel’s Sinatra Select Whiskey.
Can you believe Jack Daniel’s Distillery dropped by to give our customers free tasters of this expensive, extremely rare edition of Jack?
No, that isn’t really Pitbull, but we think the consolation prize is better.
Voli Vodka sent us this beautiful lady to pour free tasters for our customers.
That’s correct, the world’s #1 orange liqueur on a free tasting.
Frequently Asked Questions
Is Free Tasting Legal?
YES, we are one of the very few in the whole State that is licensed to hold tastings for any alcohol product. Most stores, if they have any tastings at all, will only hold beer and wine tastings and charge you for it. We have the new type of license that allows us to educate and taste our customers on every alcohol product we sell… absolutely free of charge.
Why Don’t Other Stores Do This?
We are one of the largest independent operators of alcoholic beverage stores in the State of California. 80% of what we handle is not available in 99% of our competitor stores. Free tasting is no different and we offer this free service to provide our customers with a better and more fulfilling shopping experience.
When Do We Hold Our Tastings?
Regularly Scheduled Tastings
Regularly scheduled tastings are held almost every Friday and Saturday from 4-7PM. In these tastings, usually companies will come for the specific time-slot and taste you on their own products.
A group of customers come to the store and ask us to taste a certain type of product. If we have the time and the supplier approves it, we will hold the tasting.